101 Free SEO Tips for making your internet marketing efforts more effective.

10 SEO Secrets in your Log Files

1. Using a free log file analyzer is a great way to find out important information about your site. One of the best free analyzers is webalizer. If you don’t have access to your server, you can set it up to run on your local machine.

 

2. Find out which pages people are leaving on most often. Build the content on those pages stronger, and find a new place to lead them from there.

 

3. Examine EVERY phrase that people are finding to get to your site. Toy with the variations. Find misspellings. Add and subtract words to the phrases. Make words plural or singular. Very minor tweaks can account for very large changes in traffic.

 

4. Search each phrase and examine the competition. If you are low in the rankings but still receiving lots of hits from a phrase it is safe to assume the higher you reach in the SERPS the more traffic you will garner from those higher positions.

 

5. Examine top entry and exit pages to run specials on.

 

6. Pages with top entry should have their content expanded to increase the duration of a visitor’s stay.

 

7. Clicktracks is a pay program that helps with log file analysis. There are several other log file analysis programs: Log Analysis Programs

 

8. Using a program like Clicktracks you can find out the average time on a site for certain keywords. If there is short visits for certain keywords, you need to beef up the content in that area.

 

9. With Clicktracks you can also identify how many people are making it to a target page such as a contact or order page.

 

10. Clicktracks will allow users to view the next page a visitor went to from any given page. This will give you an idea of the path of navigation to adjust and improve upon.

SEO Tips and Tricks

Keyword Research Organizing Your Website for Optimal Search Engine Perfomance

Information Architecture
Organizing Your Website for Optimal Search Engine Perfomance

Better Web Design
Designing your site to be effective in the SE's

Creating Optimized Code
Streamlining website code so it is lean and mean

On Page Factors
Factors that are within your control for achieving good rankings

Search Engine Submission
Getting a site indexed by the Search Engines

Link Development
Developing link relationships for higher link popularity.

Log File Mining
There's gold in them there logs! Finding Information in your Access_Logs

Usability Tips
Making a site more usable is important for both visitors of silicon and carbon based intelligence.

Faster Webpages
Make you website load fast for your users.

*Bonus Search Engine Optimization Tips

Strategic Internet Marketing